How to Find Entertainment on the Internet? We Have the Solution for You

The Internet is great at helping us find stuff that what we are looking for. But what if you don’t know what you are looking for?

Nobody has properly solved the issue of how to find entertainment on the internet.

Until now.


What Options Do We Have?

So what are the options we have at hand to find entertainment recommendations?


Search Engines

The first option that comes to mind is the search engine (and these days, the word search engine is synonym to Google).

We use Google for most things in our lives, but the one thing that we don’t use if for is “what film should I watch tonight?” or “What would be a good book to take with me on holiday”, etc.

Why? Because it does not work.


In-store Recommendation Engines

The second option is to go to use an in-store recommendation engine.

One of the most known ones is the Amazon one. Say you buy Ewan McGregor’s “A Long Way Down”. After checkout Amazon will show you a section called “Customers who bought this also bought” which, in this example, will contain some other motorcycle adventure documentaries, and in particular other ones with Ewan McGregor.

Is it likely that I will like them? Possibly.

Is that the next film I want to watch? Probably not.

The reason why this method is fairly poor is because it clusters the content and assumes there is a relationship between the items, based on other people’s purchases.


The Problem with this Approach

Whilst under certain circumstances this might yield good results, there are two issues with this approach:

1- Using purchases as a driver for recommendations instead of ratings is not ideal. In my example of the Ewan McGregor film, let’s assume that most customers buy both “the Long Way Down” and “the Long Way Round” at the same time, but only like the first one.

In this case Amazon would establish a strong connection between the two and recommend it, but is unaware that most people actually were disappointed with the sequel.

The answer here is: switch from actions to actual ratings by users.

2- The second issue is related to datapoints, or put differently, the more information the engine has about things you like and dislike, the better it will be a giving you recommendations on other things.

That’s why Amazon isn’t great. Not only does it not know whether you liked the item you purchased; it also has a limited set of entertainment products that you have bought through Amazon that it can use as a base.

3- The 3rd option is slightly more tailored, although it still has the same disadvantages to the recommendation engine. And here I’m talking about services such as iTunes or LastFM for music, and LoveFilm or NetFlix for films and series.

The recommendations are more accurate, because it is a specific entertainment vertical, but it still suffers because of the methodology of clustering. And because of the fact that these services are for a specific entertainment verticals, they miss out on cross category recommendations (for example: because you liked this book, you’ll probably like this film...)


There is a Solution

The solution is to use a service that matches individual tastes of people (both stuff they like and dislike). Once the connections have been established (i.e. who is similar to whom), it is easy to find entertainment: just check the recommendations from people similar to you.

This is the reason why we decided to launch itcher: to connect people with similar tastes and generate recommendations based on people with similar tastes and interests.


Book Recommendation System & itcher Community Manager’s Top Picks

When on the lookout for a book recommendation system to satisfy your literary appetite, you need 3 things for an utterly booktastic experience:

- great recommendations

- ease of use

- a book-loving community

For book lovers, these 3 things are all they're waiting for.

That's why, when we designed itcher, we made sure our app was user friendly, gave brilliantly accurate recommendations and was a place for book worms to congregate.


Here's How to Use itcher

1. Download the app

2. Hit Browse and scroll through titles (or search) and rate 5 books you've already read

3. See your recommendations tab light up as you unlock your first set of recommended books

4. Scroll through and rate any you've already read and scrap one's you don't want to read.

5. Enjoy your new book recommendations!

As itcher gets to know you better, your recommendations will become more and more accurate, that's why it's important to scroll though the first batch of recommendations to help guide itcher in the right direction.

So, are you ready to read more books? We hope so! Download the itcher app now.


itcher Community Manager's Top Picks

We're all entertainment buffs at itcher but Kerry (that's me, hi) is really into books.

Here are 6 top picks from itcher's very own bookworm.


We Are All Completely Beside Ourselves by Karen Joy Fowler

A quirky book with an early on twist, this novel delves into the world of psychology and animal behaviour.

Well written, with a satisfying plot, you'll feel as though you're living with the Cooke family as an adopted sibling.


An Abundance of Katherines by John Green

One of John Green's earlier novels, An Abundance of Katherine's really hits the geeky spot.

Enough maths to please the nerdy part of you but not so much it's isolating, go on a road trip with Colin Singleton to help him forget all the Katherine's that have dumped him (nineteen, to be exact).


We Were Liars by E. Lockhart

Enigmatic and salty, We Were Liars follows a privileged family and their life on a private island during the summer holidays.

Masterfully written and gripping until the end, Lockhart writes Young Adult fiction with the sophistication and style you'd expect from a classic.


The Folk of the Faraway Tree by Enid Blighton

Climb up a magical tree with Connie, Jo, Bessie and Fanny to see what mystery world lies at the top of the Faraway tree.

A childhood favourite, Enid Blighton's magical lands cart you away from real life from the open you open the book.


Life of Pi by Yann Martel

Without a doubt a modern classic, Life of Pi puts a boy on a boat with a tiger and waits to see what will happen.

Oddly enough, it's anything but boring.

A brilliant concept that could have been let down in so many ways - but in this case definitely wasn't.


What Are Your Favourite Books?

We'd love to hear some of the titles you love, so let us know!

And have fun discovering new titles with the itcher app - we can't wait to hear what you think of it!


Music Recommender itcher On: 3 Tips to Master the Art of Party Playlists

Using a music recommender like itcher isn't just great for your own personal music listening sessions (although it's brilliant at that).

itcher is also on hand to help with all sorts of playlists - work out music, studying music and (of course) party playlists!

To the organised mind (any Monica Gellers out there?), the planning stage of the party is almost as fun as the party itself.

The drinks have been purchased, the kitchen is full of food you can't eat until The Big Event and you're in the process of cleaning up everywhere.

But leave the cleaning for a moment and focus on the music.

The key to successful party falls down to three very simple things:


The 3 Imperative Things That Make a Successful Party

1) Interaction between guests

2) Enough food and drink for everyone

3) Good music

Now, we can't help with the first two - that's all down to you I'm afraid - but we certainly can help on the music front.

Here is your comprehensive guide to putting together an awesome playlist for your next party.


1) Music for everyone

Do you have people with different tastes, or perhaps born decades apart, attending your party?

The key to good party planning is ensuring everyone is going to have a good time. This means including some music for each set of guests.

Have some older guests stopping by? Include a few tracks from their era to throw them back to their youth. Maybe it's just you and your friends: if some are into grunge and some, indie, include music from both genres.


2) Blend the tracks for seamless listening

If you are going to include music from a variety of different eras and genres, it's important to make the transition seamless.

Be sure to include some all round musical pleasers in between tracks from different genres/eras.


3) Create 2 playlists

As a rule, every party should have two playlists. One more relaxed 'welcome to my humble abode, have you met my coworker Jeremy'? playlist, and one with more upbeat, late night songs.

It's all very well and good saying 'Ah but I can just create one long playlist that has slower music AND more upbeat late night stuff'.

But you never know when the shift in tone is going to happen, so keep things appropriate by having 2 playlists that you can switch between when needed.

Quite often a party will become more chilled when it reaches early hours, and you don't want crazy rave music on at 4am if everyone is sprawled out on the sofas and eating leftover pizza.


Party Perfect

We hope our party playlisting tips help you to have the perfect party.

If we may only impart one more piece of advice it is this: download the itcher app, fellow music buffs. You won't regret it.


Recommended Songs for a 90s Throwback

If you're a music lover (and love hearing recommended songs) you're in for a treat with today's post because 90s music is feel good and brilliantly nostalgic.

And, if you are a music fanatic, stay tuned for an introduction to itcher at the end of this post - the only music recommendation you'll ever need.

But first, to the 90s!​


Spice Girls

No 90s throwback music session is complete without the Spice Girls. The pop power group earned adorning fans everywhere, and were arguably the first kick ass, all-girl group on the music scene.

Recommended songs: 'Wannabe', 'Say You'll Be There', 'Spice Up Your Life' and '2 Become 1'​


S Club 7

Feeling nostalgic yet? You should be! S Club 7 were the party soundtrack for teens all over the UK and no birthday party was complete without a performance of the complete dance routine to 'Reach'.

Recommended songs: 'Bring it All Back', 'Reach', 'Have You Ever', 'Never Had a Dream Come True', 'Don't Stop Moving'.​


Steps

Staying on the theme of cheesy dance routines, we couldn't leave out Steps - we all remember their iconic 'Tragedy'.

You only needed 5 friends to master the Steps tribute act, so we know you all had a go at the dance at some point, whether it was in the school playground or after a few bottles of wine with your friends.

Recommended songs: ​'Tragedy', '5,6,7,8', 'Chain Reaction', One for Sorrow', 'Deeper Shade of Blue', 'Stomp'


How You Can Get More Music Recommendations

If you're after more music recommendations - maybe even more 90s hits! - the itcher app will be more than happy to help you along your way.

Simply download from the app store and prepare for itcher to change the way you find new music...


How Does it Work?

itcher is a smart cookie, so prepare to be impressed at how quickly it gets to know you and your taste in music.

Oh, did we mention?

itcher offers personalised music recommendations depending on your own individual taste.

itcher offers personalised music recommendations depending on your own individual taste.

Not bad, hey? Here's how to kick the itcher engine into action:

1. Hit Browse in the music category and begin scrolling

2. Rate 5 artists that you've listened to before so itcher begins to learn what you like

3. Watch your Recommendations tab light up as you unlock your first batch of recommendations.

4. Scroll through your first set of recommendations and rate any artists you've listened to before so itcher can get to know you even better.

5. Add the artists you're interested in to your itchlist for easy access.

Looking for more 90s music specifically? No problem. Simply hit Browse and refine music by decade!


Better Recommendations Are Just a Few Clicks Away

We hope you enjoyed today's throwback-tastic 90s tracks. Don't wait around, find the itcher app and download now. There's a lot of music out there, and it's waiting for you!


An iPhone App for Book Recommendations is Waiting for You

Getting recommendations for good book titles is quite tricky: sometimes your friends rave about a look they love but they don't ask you about what you like.

How can you recommend a book without asking you first what genre you prefer?

You can try an app for book recommendations or ask your friends.


Get on the List!

Sometimes it's a good idea to write a list of books you love and that will give you an indication of where to start your search for the next book you'll read.

You can do that using a book recommendations app (iPhone or Android) – start the process by listing all the books you've enjoyed reading and then the app will match your choices with recommendations from users around the world.


Sharing is Caring

You never know what happens when you search for a book title – your preferences and reviews could also be helping others find that unmissable gem that normal retailers wouldn't be promoting.

You could find the new best-selling author by starting a word-of-mouth campaign.

You could be responsible for finding the new best-selling author by starting a word-of-mouth campaign.


Maggie & Me

To give you an example: I read Maggie & Me by Damian Barr, a charming Scottish author who was quite well-known in London because he hosts a series of upmarket events (Shoreditch Literary Salon).

The publication of his autobiography chronicling his eventful life as a teenager during the Thatcher years became a worldwide sensation. With Margaret Thatcher passing away in April 2013 and Maggie & Me having just been published, Damian Barr has now become one of the most popular authors in the UK.

I loved Maggie & Me for a number of reasons: it combines the struggles of someone that is not understood by society and a great sense of humour.

I loved Maggie & Me. It combines the struggles of someone that is not understood by society and a great sense of humour.

Damian is so brave to share his dramatic story and how he turned his life around. Violent and upsetting scenes of bullying and domestic violence in childhood and teenage years did not make him bitter later in life as an adult.

The book is also narrating events taking place in the 80s, one of my favourite eras. The book references to 80s' pop music and if it is ever going to be turned into a film it would have a fantastic soundtrack.

If you have an interest in either political history, gay culture or pop music, this book could be for you.


Get started

Are you ready to find the next best-seller before anyone else does?

Are you ready to find the next best-seller before anyone else does?

Or do you simply need someone to give you ideas on good book titles, look no further than itcher.


How to Find Rare Films? Finally the Answer You’ve Been Waiting For!

Wondering how to find rare films?

Have you ever heard of this Italian masterpiece of 354 minutes, by Marco Tullio Giordana, “The Best of Youth” (“La Meglio Gioventù” in Italian)? Or have you seen that Korean mystery thriller “Old Boy”? These are both excellent movies and yet, we barely heard of them when they got out – about 10 years ago only.

We are totally lost in an ocean of information and it’s becoming harder every day to find the answer we’re looking for

The internet continuous growth is supposed to make our lives (our specific researches anyway) easier; however its outcome is actually the opposite! We are totally lost in an ocean of information and it’s becoming harder every day to find the answer we’re looking for.

Sure the info is out there, but how to find it?


How to Find Rare Movies?

There’s the old times ways...

Unless you ask our good old friend Google “where can I find rare movies?” and spend useless hours browsing the web in vain for an answer, I see only 2 old school solutions for you …

You go from DVD stores to DVD stores, asking the sellers about their new discoveries, hoping that they do have new ones and that the movies are in stock. But to be honest, this method is on the road to ruin at a time where VOD explodes, and nobody wants to pay £15 for a movie they’re not sure they’ll enjoy and they’ll probably watch one time, so it’s just rude to ask advices to a seller and not buy from him...

So are we doomed to watch only Supermans, James Bonds or other blockbusters?? Fortunately no we’re not …

Another good old fashion style is to dissect the Time Out or others journals or radio shows to find rare and good movies. But let’s face it, unless you have all the time in the world to try all the movies they talk about, or unless there’s a cinema critic you absolutely trust, it’s really occasional to find a hidden gem!

So are we doomed to watch only Supermans, James Bonds or other blockbusters? Fortunately no we’re not …


And now there’s itcher!

The best way to find great rare films has always been, still is and will always be the word-of-mouth! Mentalities don’t change (on this matter) and that’s a good thing, but technology does and that’s an even better thing! Because now, this word-of-mouth has evolved, got up to date, is more efficient, is more accurate and is now called itcher!

Find and select from which mouth you want that word to come!

Because now, this word-of-mouth has evolved, got up to date, is more efficient, is more accurate and is now called itcher!

itcher is an app that works as a word-to-mouth platform. It’ll allow you to find rare (and great) movies instantly, whether you are comfortably at home or in the bus stuck in traffic jam or wherever you want …


How Does it Work?

All you have to do is enter your preferences, tell itcher which movies you loved and which one you hated, and it will take care of the rest! It will create your profile and put you in contact with people with similar interests

Sounds simple? It is, yet really efficient! And the beauty of it is that the more you use it, the more accurate your profile is and basically, the better it gets!

Give it a try!


How to Find Movies I Might Like? Try Itcher

How to find movies I might like?

Well, sometimes knowing what you want is tricky.

When it comes to movies, the choice is immense and all you want is to get a good recommendation for a nice movie to watch at home, feet up and drink/snacks in hand.

You may ask yourself questions like What do I like? What's trending? Where do I start? How do I search?

Let's face it, a generic search may come up with movies you really don't intend to watch (and never will). You could call a friend and ask, but how many movie buffs do you know? And do you share the same taste in movies?


How to Find a Movie I Like

How to find movies that you like is easier said than done.

Getting recommendations for movies is so much easier when real people can suggest titles for you instead of relying on a computer to do the work, but unless you are a super-networker with thousands of friends and contacts, it's quite a challenge to find real-time information on what to watch.

How to find movies that you like is easier said than done.

Say, for example, that you like the romantic comedy When Harry Met Sally with Meg Ryan and Billy Crystal.

If you are a fan of that genre or of Meg Ryan (before she went a bit weird, remember her TV appearance on Parkinson?), you may have already seen Sleepless in Seattle or You've Got Mail, but now you want to find more similar movies to When Harry Met Sally.


“I'll have what she's having”

Do you remember the legendary phrase “I'll have what she's having” in the scene from When Harry Met Sally (if you haven't, it's worth watching!)?

If it's good enough for her, then it's good enough for me

If someone anywhere in the world likes the same films as you, they may have watched a movie you didn't know about and be able to recommend it to you. These recommendations will match your own personality and taste.

If it's good enough for her, then it's good enough for me

You may want to find something that is not a blockbuster – one of those small, independent films that only a few people know about.


Introducing itcher

itcher is a new recommendation engine for movies, music, books and games. What's different about itcher?

First of all, itcher is very easy to use.

itcher lets you discover more of what you love (books, music, films, games) through like-minded people. The ratings are all based on compatibility to match your own taste.

itcher is not just an engine: it's also a community.

itcher has one of the best user interfaces – it's very attractive. But itcher is not just a pretty (inter-)face: the results you get are a strong match to your preferences. It's because you want fast, accurate and relevant results that itcher was developed.

Also, if you want more than just movies, itcher will also give you ideas on music, books and games from like-minded people.

itcher is not just an engine: it's also a community.


Book Recommendation Search Engine On: Benefits of Reading More Books

If you're yet to use a book recommendation search engine like itcher, your reading life is about to be turned upside down (in a very good way!).

When you're a bookworm, reading is second nature.

Any moment spent without a book nearby feels odd, worryingly odd, and often you'll find yourself wondering when you can next slouch into your comfy chair and delve into a new book.

The only time your life as a bookworm can be problematic is when you feel as though you've run out of books to read.

Sometimes it's not even that there isn't enough books out there (there's plenty) it's just difficult to know which book to read.

And this, my fellow book lovers, is where itcher steps in.


What is itcher?

itcher is a recommendations app that gets to know what sort of books you like by allowing you to rate any books you've read. Simply rate 5 books whether you loved them or hated them, and itcher will spring into action.

From there, it's algorithm links you to like-minded people in order to generate community-powered recommendations.

And, because itcher's brain is incredibly clever, you'll find you love the books that are recommended to you.

Think of itcher as being like a friend who know your taste in books better than you do, always on hand ready to recommend something new.

Think of itcher as being like a friend who know your taste in books better than you do, always on hand ready to recommend something new.

Do I Have Time to Read More Books?

Of course you do!

Reading, even if only for 15 minutes, whisks you away from your everyday life into something much more compelling.

Reading, even if only for 15 minutes, whisks you away from your everyday life into something much more compelling.

We're not saying book life is better than real life (although sometimes it is), but taking half an hour out of your day to satisfy your literary appetite is beneficial in more than one way.


What Are the Benefits of Reading More Books?

Firstly, relaxation.

Relaxation time doesn't count if you're just flicking through tabs on your iPad.

Sure, it's some much needed down time, but sometimes we need to switch off in order to relax. More books to read means more relaxation.

You can't argue with that can you?

Another great thing about reading more books is the aquring of knowledge in the most bizarre topics. What it's like growing up with a chimp, what life was like during the wars, what it was like to grow up in the 1980s - books offer up so much niche, compelling knowledge.

John Green's 'Looking For Alaska', for example, will leave you with a catalogue of famous last words.

You never know how a book is going to educate you, but more often than not it does.

You never know how a book is going to educate you, but more often than not it does.

Not only that, but the more books you read, the more fun you'll have chatting to someone who also reads a lot of books. Chances are, you will have more common ground with the more bookish members of society and let's face it, those are the best people to talk to.


Okay, I'm Sold. I Want to Read More Books!

We knew you'd come round. Books are just too addictive!

Books are just too addictive!

Download the itcher app and enjoy all the extra reading!


Is There an App to Help Me Pick a Movie I’ll Love? Yes!

Today we're going to introduce you to an app that will help you pick a movie you love. The best part? The recommendations will be personalised to your taste.

Say goodbye to the hours you spend searching for a good movie and settle into a new way to discover movies...

Finally! An App to Help Find Movies

Wouldn’t it be great to always have great recommendations from people you trust, who have similar tastes in movies, and to never again be stuck in a cinema for hours, watching a boring film?

Wouldn’t it be great to always have great recommendations from people you trust... and to never again be stuck in a cinema watching a boring film?

Well, now it’s possible. Meet itcher!

This is a great app to help me pick a movie I'll love. itcher is available on iPhone and Android, and it helps you find the hidden gems of the movie world. Here are just a few of the benefits of using itcher...


3 Reasons itcher Will Improve Your Movie Watching Experience

itcher is revolutionising how people discover movies. Here are just 3 ways it improves your movie watching experience...


#1 Less Time Searching

Searching for a movie can be really stressful. How many times have you been looking for a film only to end up watching one you're only half happy with? itcher takes the irritation out of movie discovery!


#2 Rate More for Better Recommendations

One of the great things about itcher is the more you use the app, the more accurate your recommendations become! 


#3 Save Movies onto Lists

Never forget the name of a movie again! The ability to create lists in the itcher app means you can keep track of all the movies you're planning on watching. Have a hoard of all time classics? Create a list of all your favourite movies that you could watch over and over again.


The App You Need

Technology can indeed make our lives easier, without taking away the relationship between human beings.


How Do I Find Music Similar to What I Like?

The age old question: how do I find music similar to what I like?

Both mental and physical health can be improved with music. It’s a fact and really serious studies prove it! So let’s listen to music!

That being said, even without having to spend hours in a lab making neurological researches on anxiety or whatever, everyone knows the positive impact music can have, from his own experience! And one of the best momentums in music is the moment you discover a new song or artist and you love it.

However, it’s not the simplest task nowadays to find music like what I like considering, on one hand that 90% of the radios play the same 50 songs in a loop and that, on the other hand, the internet is overloaded with information.

The best momentums in music is the moment you discover a new song or artist and you love it

So, How to Find Music Similar to What I Like?

Let’s pretend here that we all know how great Last.fm, Jango or Pandora (for the lucky ones living in the US) are! Because indeed, they are pretty useful tools to find new artists or songs. I particularly enjoy Jango because from the moment you enter the artist you like, the algorithm selects and launches a playlist with similar artists. It’s quite similar to Pandora, maybe a little bit less accurate but you can use it from anywhere in the world, it’s less polluted by advertising and you can skip as many artists / songs as you want.

Anyway, my point here is that fortunately, these are not the only means to find music you like in our Web 2.0 World! Allow me to introduce … itcher!

Unlike the above mentioned sites, itcher is an app that links its users together based on their tastes in music and works as a word-of-mouth platform of recommendations. So instead of having a computer setting up a playlist for you, based only on one artist you selected, you have real people from all over the world, advising you on what you should or should not listen to.

itcher is an app that links its users together based on their tastes in music and works as a word-of-mouth platform of recommendations”

What’s also important to mention is that with Jango or Pandora, you have a playlist, which is great when you’re having some friends over and you don’t want to change music every 3 minutes or you want to relax and just set a mood. But you don’t necessarily have the reflex to check your laptop when a great song is playing, and therefore you don’t really keep track of it. itcher works differently. It recommends you to check this or this artist and tells you why … If you don’t like the latest suggestion, just tell itcher and you won’t get recommendations like that anymore. And of course if you like it, you’ll get plenty of them :)


And How Does it Work in Practice?

Just follow these steps to get started! You're gonna love it.

You first need to install itcher on your smartphone (obviously) and create an account. Then you’ll have to list and rate the music, songs, artists, you love, the ones you hate, the ones that are only OK etc. And then … that’s it! Then itcher connects you with like-minded people from all over the world and gives you your recommendations!

Keep in mind that your profile is built on your ratings, so basically, the more you use it, the more accurate the recommendations become and the better it gets …

Then itcher connects you with like-minded people from all over the world and gives you your recommendations!

So let’s listen to music and feel good guys!